Part of: Miscellaneous Indian Gk set 273

Launched on 2 October 2014, this campaign is the largest cleanliness campaign in the country which aims at developing a cleaner India.

Category: Miscellaneous Indian Gk

Hint: Think about the campaign launched by Prime Minister Narendra Modi in 2014.

Correct Answer: D) Swachh Bharat Abhiyan.

Exam Relevance: UPSC, SSC, Bank PO, Civil Services

Difficulty: Moderate

Explanations:

Swachh Bharat Abhiyan, which translates to "Clean India Mission," is a national campaign launched by the Government of India on 2 October 2014. The campaign was initiated by Prime Minister Narendra Modi as a part of the broader vision to make India cleaner and more hygienic. The campaign aims to address the issue of open defecation, which is a significant public health concern in India, and to improve the overall cleanliness of the country.

The campaign has several key objectives, including the construction of toilets, the promotion of hygiene and sanitation, and the improvement of solid waste management. It involves the participation of various stakeholders, including the government, non-governmental organizations, and the general public. The campaign has been implemented through various initiatives such as the Swachh Bharat Mission (Gramin) for rural areas and the Swachh Bharat Mission (Urban) for urban areas.

Swachh Bharat Abhiyan is not just a campaign but a movement that seeks to change the mindset of the people towards cleanliness and hygiene. It has been widely publicized through various media channels and has received significant support from celebrities, sports personalities, and other public figures. The campaign has also been supported by various educational institutions, which have organized cleanliness drives and awareness programs.

It is important to note that while the other options listed in the question are also significant national campaigns, they do not focus on cleanliness. Beti Bachao, Beti Padao is a campaign aimed at saving and educating the girl child, Make in India is a campaign to promote manufacturing and industrial growth, and Smart Cities is a campaign to develop 100 smart cities in India. These campaigns, while important, do not align with the specific focus of the question, which is on the largest cleanliness campaign in the country.

Understanding the context and objectives of Swachh Bharat Abhiyan is crucial for students preparing for competitive exams, as it is a significant national initiative that has been widely discussed in the media and in educational settings. The campaign's launch date, its objectives, and its impact on the country's cleanliness and hygiene standards are important aspects to remember.

Option Analysis:
  • Option A: Beti Bachao, Beti Padao is a campaign aimed at saving and educating the girl child, not related to cleanliness. It was launched in 2015, not 2014.
  • Option B: Make in India is a campaign to promote manufacturing and industrial growth in India, not related to cleanliness. It was launched in 2014 but does not focus on cleanliness.
  • Option C: Smart Cities is a campaign to develop 100 smart cities in India, focusing on urban infrastructure and technology, not specifically on cleanliness.
  • Option D: Swachh Bharat Abhiyan is the correct answer. It is the largest cleanliness campaign in India, launched on 2 October 2014, with the goal of making India clean and free from open defecation.

Mnemonic: SBA for Swachh Bharat Abhiyan

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